Blog

Data shows a small percentage of customers drive a large share of revenue. Successful brands identify, nurture, and retain these valuable advocates through personalized strategies.

February 19, 2025

A/B test discounts, popups, and post-purchase flows to maximize incremental revenue, optimize incentives, and improve customer retention with data-driven strategies.

February 5, 2025

We explore how driving first-visit conversions is the key to maximizing customer lifetime value (LTV), with data-backed insights and strategies for turning early purchases into long-term profitability.

January 14, 2025

Popups are a powerful tool in ecommerce and understanding their full impact means tracking more than just sign-up rates to reveal their true value.

December 16, 2024

Discover how Monocle merchants achieved record-breaking growth during BFCM 2024 with dynamic discounts, smarter traffic strategies, and optimized conversions.

December 4, 2024

AI-powered personalization adapts to customer behavior in real-time, streamlines operational demands, and drives stronger engagement, higher conversions, and sustainable growth.

November 18, 2024

Explore how segmentation can enhance ecommerce personalization efforts, helping brands deliver targeted offers that drive engagement, boost conversions, and increase customer retention.

November 7, 2024

In this guide, we’ll walk you through 5 key tips on how your brand can execute a profitable and data-driven BFCM incentive strategy this year.

October 30, 2024

Most brands see incentives as a powerful growth lever but could use more guidance on effectively deploying them.

October 9, 2024

We're excited to bring our AI-powered incentive platform out of stealth with a $7.5M seed round led by F2 Venture Capital

May 2, 2024

We sat down with accomplished entrepreneur and founder of Everlane, Michael Preysman, to discuss how ecommerce brands can cultivate a community of loyal customers.

An overview of Monocle's incentive platform and how causal AI helps businesses transform generic discounts into personalized offers.

We sat down with veteran entrepreneur and ecommerce guru Kyle Hency to discuss how an optimized promotions strategy is critical to driving profitable growth.

Big consumer tech companies like Lyft, Uber, Doordash and Instacart all have sophisticated machine learning algorithms to nail their discounting and pricing strategies. Smaller companies like yours usually don’t have the resources to build in-house teams for that. So we built a dedicated team for you. 

Discover how this premium home essentials brand used Monocle to optimize its customer reengagement campaigns with dynamic and targeted incentives.

January 23, 2025

Discover how Hulken partnered with Monocle to fine-tune its incentive strategy and increase revenue.

June 14, 2024

Discover how Twillory extracts more value from its abandonment flows and cements customer loyalty with personalized offers.

Discover how this leading fashion and lifestyle brand used Monocle to extract more profit from its incentive strategy and support its continued growth.

Discover how The Perfect Jean deployed a personalized and profitable promotion strategy with Monocle's incentive platform.

Discover how Honeylove used Monocle to bolster the profitability of its promotions strategy without impacting its agile team's bandwidth.

Discover how Death Wish Coffee used Monocle to bolster its abandonment flow with strategic and personalized offers.

Discover how Nala — a leading sustainable intimates brand — used Monocle to optimize promotions spend across all pre-purchase flows.